Hungary (2025)
18
% of enterprises
-3.9pp YoY
YoY Change
-3.9pp
percentage points
Trend
down
Series length
16
years of data

Data

Hungary Share of Enterprises with E-Commerce Sales (2025) — source data. Eurostat.
Year % of enterprises YoY Change
2025 18 -3.9pp
2024 21.9 -0.5pp
2023 22.4 +1.5pp
2022 20.9 +2.3pp
2021 18.6 +4.6pp
2020 14 +1pp
2019 13 +0.4pp
2018 12.6 -0.4pp
2017 13 +0.8pp
2016 12.2 +1.6pp
2015 10.6 +0.3pp
2014 10.3 +0.3pp
2013 10 +0.2pp
2012 9.8 +0.1pp
2011 9.7 +2.2pp
2010 7.5 n/a

About this Dataset

Hungary recorded 18 % of enterprises in 2025. The latest change was -3.9pp. Across 2010–2025 the series ranges from 7.5 in 2010 to 22.4 in 2023.

This page tracks the share of enterprises (10+ employees) that made e-commerce sales in Hungary from 2010 to present. E-commerce penetration measures digital economy adoption in the business sector.

Data sourced from Eurostat via SDMX REST API. Values use harmonised methodology intended for cross-country comparison.

Frequently Asked Questions

This page tracks the share of enterprises (10+ employees) that made e-commerce sales in Hungary from 2010 to present. E-commerce penetration measures digital economy adoption in the business sector. It is published by Eurostat and updated annually.

The most recent observation covers 2025. Eurostat typically publishes this series with a lag of several months after the reference period. The series runs 2010–2025 (16 observations).

The series peaked at 22.4 % of enterprises in 2023 and reached its lowest recorded value of 7.5 in 2010. The latest reading of 18 in 2025 represents a change of -3.9pp.